Mahindra & Mahindra Celebrates 25 Years of Bolero Pik-Up


By Priya Singh

3415 Views

Updated On: 04-Jun-2024 01:08 PM


Follow us:


Mahindra guarantees a minimum resale value of INR five lakh after five years, giving buyers confidence in the future worth of their vehicle.

Key Highlights:
• Mahindra & Mahindra Ltd (M&M) celebrates 25 years of its Bolero Pik-Up range with the 'Maxx ka Vaada' offer.
• The offer includes extended warranty coverage and five years of free maintenance.
• Customers also get five years of roadside assistance for emergencies and breakdowns.
• Mahindra guarantees a minimum resale value of Rs 5 lakh.
• The 'Maxx ka Vaada' offer provides benefits worth up to INR 1.3 lakh over the vehicle's lifetime.

Mahindra & Mahindra Ltd (M&M) marks 25 years of excellence for its Bolero Pik-Up range. To celebrate, Mahindra has launched the 'Maxx ka Vaada' offer. This is a limited-time promotion to enhance the ownership experience for Maxx Pik-Up customers.

The 'Maxx ka Vaada' offer includes several benefits:

These benefits help customers maintain their vehicles without worrying about extra maintenance expenses. It ensures the Bolero Pik-Up truck runs smoothly and retains its performance and value over time.

Assured Resale Value

The 'Maxx ka Vaada' offer also includes an assured resale value. Mahindra guarantees a minimum resale value of INR five lakh after five years, giving buyers confidence in the future worth of their vehicle.

Five Years of Roadside Assistance

The 'Maxx ka Vaada' offer includes five years of roadside assistance. This service provides immediate support in case of breakdowns or emergencies. Customers can get help for issues like flat tyres or battery problems with just a call, ensuring they can continue their journey swiftly.

Overall, customers who choose the 'Maxx ka Vaada' offer will receive incentives worth up to INR 1.3 lakh during the vehicle's life. This comprehensive package provides value and assistance, making the Bolero Pik-Up an even more appealing option for individuals looking for a dependable and long-lasting business vehicle.

Nalinikanth Gollagunta, CEO – Automotive Sector, Mahindra & Mahindra Ltd, commented, "The Bolero Pik-Up range has epitomised reliability and durability for 25 years, earning customers' trust across the country. The 'Maxx ka Vaada' offer underscores our commitment to providing outstanding value and support, demonstrating Mahindra's determination to set new benchmarks of excellence in the pick-up segment.”

The Mahindra Bolero Pik-Up is a strong pickup truck known for dependability and versatility. Here are a few details about Mahindra Bolero Pik-Up:

Price: The Mahindra Bolero Pik-Up is priced between ₹7.26 lakhs and ₹10.68 lakhs in India.

Engine Performance: It has a new m2Di engine with a power output of 59.7 kW and torque of 220 Nm, which ensures effective cargo transportation.

Payload Capacity: The Bolero Pik-Up can transport up to 1300 kg.

Comfort and Safety: It includes an air conditioning option for added comfort on long-distance travel and a strong body, chassis, and suspension for all types of loads and terrain.

For more information, please visit the official Mahindra Bolero Pik-Up page or our website cmv360.com.

Also Read: Mahindra & Mahindra Sales Report for May 2024: Highlights Strong Performance in Heavy Vehicle Category

CMV360 Says

Mahindra & Mahindra's 'Maxx ka Vaada' offer shows the company's dedication to keeping customers happy and making great products. With free maintenance and roadside help, Bolero Pik-Up owners can feel secure and confident in their purchase. 

This offer adds value to the vehicle and also highlights Mahindra's focus on reliability and customer care.