By Priya Singh
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Updated On: 14-Jun-2024 03:20 PM
The company intends to introduce seven new LCVs by 2030.
Key Highlights:
Mahindra & Mahindra (M&M), headquartered in Mumbai, plans to extend its light commercial vehicle (LCV) portfolio, aiming to fill a market niche for intra-city commodities mobility.
The company intends to introduce seven new LCVs by 2030, emphasising the currently underserved multi-fuel, big (1.7-2 tonnes), and medium (1.3-1.5 tonnes) categories. According to an investor presentation, this strategic decision puts M&M to grab a rising market sector, notably in the Middle East and Latin American regions.
M&M, which has a 49% market share in LCV sales (FY24), is looking to benefit from the industry's reliance on single and double-cabin alternatives. M&M currently offers the Camper and Maxx range, which cater mostly to intercity mobility.
However, the forthcoming launches will focus on intra-city logistics with some fuel sources, including electric vehicles, all under the 3.5-tonne weight limit.
This planned expansion builds on M&M's current strength in the small LCV category (1-1.2T payload) with popular models such as Supro and Jeeto. M&M aims to strengthen its range by releasing new fuel-efficient LCVs for medium and heavy payloads, including electric variants.
The announcement coincides with an increase in e-commerce and on-demand delivery services worldwide.
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CMV360 Says
Mahindra & Mahindra's move to expand its range of light commercial vehicles comes at a perfect time. With online shopping growing worldwide and cities needing better ways to move goods around quickly, there's a big demand for efficient delivery vehicles.
By offering different types of fuel, including electric options, M&M is getting ready for the future. This step could give them a stronger position in the changing world of vehicles.